Sunday, May 21, 2006

SEO Tip 1 - Title Tag

For Search Engine Optimization, one of the most important META Tags in your web page is the Title Tag or in HTML. Some of the basic SiteSell "rules" as far as the Title Tag is concerned are as follows:
  • Must make sense to real people (i.e., those who search the Search Engines)
  • Must please the Search Engines (i.e., at least the Top 3 of Google, Yahoo! and MSN)
  • Must be under 80 characters (best if under 64)
  • Should include the Specific Keyword (i.e., the main keyword your page is optimized for) at least once but not more than twice
  • Best if the Specific Keyword appears once near the beginning of the Title (2nd or 3rd word is ideal) but not more than the 5th word
Say, I'm targeting the Specific Keyword "ebusiness", then, an ideal title tag is:

<.TITLE>SiteSell eBusiness Philosophy for eBusiness success<./TITLE>

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