Tuesday, March 27, 2007

The No. 1 Mistaken Mindset


Almost every small business people have the No. 1 Mistaken Mindset!

That is, when they are starting their online business, they always start at the Monetization stage - where they will make the money.

For example, even before writing the first word for their sites, they already decided on doing Google Adsense.

Actually, it's still too early to have decided upon "the" way to monetize.

The M (i.e., Monetize) Comes Last, Yes...
But Think About It Now


First, please realize that you most likely will not choose only one monetization model. As in Business 101, a diversified portfolio of M's will build you a stronger, more profitable and stable business.

Even if you think you know exactly how you will monetize (and that might change as you proceed), you should not lock yourself into ONE monetization model. Why leave money on the table?

That is why SiteSell subscribes to the C->T->P->M Process of converting in many more ways C -> T -> P into -> M. This process literally describes the power of the Web for building a successful business online.
A diversified business is a bigger, more stable growing business.

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