The Long Tail - the future business model
Forget about squeezing millions from a few megahits at the top of the charts.
The future of (small and big) businesses is in the millions of niche markets at the shallow end of the bitstream.
This is what The Long Tail business model is indirectly buzzing about. It was first made famous in October 2004 by Chris Anderson of the esteemed Wired magazine.
The buzz had also got Ken Evoy excited as The Long Tail is essentially in line with the SiteSell eBusiness Philosophy.
Why is the latest business/marketing approach important for small business in particular?
Because if you understand the future of small business, how you fit in, and how to capitalize upon it, then chances are, you are most likely to make it big in your business.
Please visit the link below first for a brief background on this before going to the main site:
The future of (small and big) businesses is in the millions of niche markets at the shallow end of the bitstream.
This is what The Long Tail business model is indirectly buzzing about. It was first made famous in October 2004 by Chris Anderson of the esteemed Wired magazine.
The buzz had also got Ken Evoy excited as The Long Tail is essentially in line with the SiteSell eBusiness Philosophy.
Why is the latest business/marketing approach important for small business in particular?
Because if you understand the future of small business, how you fit in, and how to capitalize upon it, then chances are, you are most likely to make it big in your business.
Please visit the link below first for a brief background on this before going to the main site:
posted by e-borneo.com at 5:13 PM
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